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When the Drugs Don’t Work: A Gripping Look at Antibiotic Resistance (Book Review)

When the Drugs Don’t Work: A Gripping Look at Antibiotic Resistance (Book Review)

Anirban Mahapatra’s book, When the Drugs Don’t Work: The Hidden Pandemic That Could End Modern Medicine, explores the threat of antibiotic resistance. It is published by Juggernaut Books.

Women Leading the Way : Inspiring Change and Connecting Women

Women Leading the Way : Inspiring Change and Connecting Women

iRise Women Conclave and Awards Event by Upshot Brand Media 22nd March 2025 (Saturday) / 3pm to 6pm / Hotel Grand Sheraton Palace, Indore

Developing a strong brand identity

Creating a unique and memorable brand personality.

The Greenwashing Dilemma

How brands can avoid accusations of greenwashing and build genuine sustainability credibility

The Impact of Social Media on Automotive Marketing

The automobile sector is gearing up for better reach through social media in the post covid years.

The Role of Storytelling in IoT Marketing

Creating engaging narratives around IoT products and services

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Updates

Dementia in India: A Call for Awareness, Action and Support

Dementia in India: A Call for Awareness, Action and Support

While specific dates for a "Dementia Action Week" in India for May 2025 are not centrally designated, the critical need for heightened public awareness surrounding dementia remains a year-round urgency.

Harmony with Nature: India Marks International Day for Biological Diversity 2025

Harmony with Nature: India Marks International Day for Biological Diversity 2025

As the world observes the International Day for Biological Diversity (IDB) on May 22, 2025, India, a megadiverse nation, reflects on its critical role in conserving the planet's rich tapestry of life.

Black Water in India: A Niche Elixir Yet to Quench Mainstream Thirst

Black Water in India: A Niche Elixir Yet to Quench Mainstream Thirst

A few years ago, a curious new entrant appeared in the Indian beverage market: black water. With its striking obsidian hue and promises of enhanced hydration and a myriad of health benefits, this alkaline water infused with fulvic acid and other minerals quickly garnered attention, particularly among celebrities and fitness enthusiasts.

New Labour Laws in India and the Dawn of a 4-Day Work Week

New Labour Laws in India and the Dawn of a 4-Day Work Week

Impact on Productivity and Employee Happiness

Interesting MSMEs in India that have unique solutions

Interesting MSMEs in India that have unique solutions

With 63.4 million units spread across the country, the MSME sector contributes around 6.11% of the manufacturing GDP and 24.63% of the GDP

Dementia in India: A Call for Awareness, Action and Support

Dementia in India: A Call for Awareness, Action and Support

While specific dates for a "Dementia Action Week" in India for May 2025 are not centrally designated, the critical need for heightened public awareness surrounding dementia remains a year-round urgency.

Harmony with Nature: India Marks International Day for Biological Diversity 2025

Harmony with Nature: India Marks International Day for Biological Diversity 2025

As the world observes the International Day for Biological Diversity (IDB) on May 22, 2025, India, a megadiverse nation, reflects on its critical role in conserving the planet's rich tapestry of life.

Black Water in India: A Niche Elixir Yet to Quench Mainstream Thirst

Black Water in India: A Niche Elixir Yet to Quench Mainstream Thirst

A few years ago, a curious new entrant appeared in the Indian beverage market: black water. With its striking obsidian hue and promises of enhanced hydration and a myriad of health benefits, this alkaline water infused with fulvic acid and other minerals quickly garnered attention, particularly among celebrities and fitness enthusiasts.

New Labour Laws in India and the Dawn of a 4-Day Work Week

New Labour Laws in India and the Dawn of a 4-Day Work Week

Impact on Productivity and Employee Happiness

Interesting MSMEs in India that have unique solutions

Interesting MSMEs in India that have unique solutions

With 63.4 million units spread across the country, the MSME sector contributes around 6.11% of the manufacturing GDP and 24.63% of the GDP

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